If you need articles or blog posts for your site, you can find a PLR e-book and separate the content into smaller parts. Again, you want the material to be considered original, so be sure to rewrite any sections you want to use. You may have the right to use this material, but Google doesn’t care about this. The only thing that interests them is if your content is also being used by others. An e-book that you purchase with PLR rights could end up containing up to twenty to thirty separate articles’ worth of material. All you have to do is separate them out. You can really gain many advantages from PLR materials if you learn how to make best use of them. When you acquire PLR in your own niche, you can save yourself many hours of research time. You could also try to re-sell the work as it is (if the license you purchase allows you to do so). You could use authority job killer you make this way by financing the creation of your own products.